It’s All About Me! at Defrag 2014
Personalization is such a key aspect of creating a great experience for our users that I took the tack of total selfishness – It’s All About Me! This is what creates the magic for our users. When FirstRain can ask you just a few questions, and then read your mind, it’s an enchanting experience.
Here’s my presentation:
Loved the tweet stream following my presentation – on Storify here: