Why Insight Is Urgent for Today’s Sales Team
Published on the Huffington Post earlier today A year ago I wrote about the economy's gradual turn out of a recession, and the pressure that the recovery put on sales teams to understand not just their customers -- but their customers' customers. Fortunately, the economic recovery has continued and many sales teams within our economy's biggest companies still find themselves in a position of being understaffed, under competitive pressure and struggling to make the kind of methodology transformation in their customer interactions necessary to achieve their urgent sales productivity goals. [...]