Yes sex sells, but only if the type of sex you are using to promote your product attracts your target buyer. Otherwise it's just a turn off. Which is why having booth babes at CES today is such a dumb marketing decision. Some fun facts about women today: they make 80-85% of the consumer purchase decisions and control more than 60% of all personal wealth in the US and as Bounce Ideas says: "There are 2 sexes in the human race. And one of them does most of the buying.... [...]