Another marketing organization rip up and retry

How to organize marketing of B2B high tech products is always challenging. The best products rarely come from marketing people and the deeper the technology the more the R&D team is in the inventive role and driving marketing.As a result, where to have marketing report is an ongoing political battle in many companies - and Cadence Design Systems marketing revolving door is a fresh example of this. According to the online gadfly DeepChip.com, editor John Cooley reports "Cadence CMO Bruggeman rumored ousted in unexpected palace coup", confirmed also by Gabe [...]

By |2017-12-06T17:04:59-08:00August 1, 2011|Career Advice|1 Comment

Today’s tech bubble: Sell or IPO your company?

If you had the chance to sell your tech company for a great price would you - or would you play the long game?This is a decision successful entrepreneurs end up facing and is a question for some tech entrepreneurs right now as we go through what is arguably another bubble - and there are some very interesting cases to think about - and think what would you have done?Consider the Huffington Post: A success story to most people - purchased by AOL for $315M in February at a 6.3X [...]

By |2017-12-06T17:05:07-08:00July 25, 2011|Boards|0 Comments
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